Principles of Visual Communication
VISC 204 Studio | Project 1 | Project 2 | Project 3 | Project 4 | Resources

There is no required textbook to purchase for this class.

Readings from a wide variety of sources will be assigned for each project throughout the semester. 

It is important that you create your own imagery, or use imagery that belongs to the Public Domain, when you can’t create your own imagery make sure you attribute where you found the images -- add attribution to any Behance post you make that has imagery that you found on the internet. Do not think that just because you found it you can use it. This is not a matter of finders keepers :)

Sources for Pubic Domain Imagery (you need to take time to search)

Adobe Create
Flickr Commons
Public Domain Review 
Library of Congress 
The New York Public Library
The Met (make sure the Open Access option is selected.)
The British Library 
National Archives

Podcasts I might be listening to while walking to class:

Dirtbag Diaries by Duct Tape then Beer
Design Matters by Debbie Millman
Revisionist History by Malcolm Gladwell
99% Invisible by Roman Mars
How I Built This with Guy Raz
HATS by Butchy Fuego
Sound and Vision by Brian Alfred 
Offshore Insights by Evan Luth

Or watching while I am drawing:
Watch This in a Yurt

Good Sites for Graphic Designers
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Pecha Kucha
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What is Pecha Kucha and where did it come from and why?
Tips on giving a timed presentation like this

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Let my People Go Surfing,
by Yvon Chouinard

Graphic Design Theory (Graphic Design in Context),
by Meredith Davis

Type and Image,
by Phillip Meggs

Essentials of Visual Communication,
by Bo Bergström

Green Graphic Design,
by Brian Dougherty

Experience Design,
by Nathan Shedroff

A Designer’s Research Manual: Succeed in Design by Knowing Your Clients and What They Really Need,
by Jennifer Visocky O’Grady and Ken O’Grady

by Victor Papanek

The Work of Charles and Ray Eames: A Legacy of Invention
by Donald Albrecht

Understanding Comics : the invisible art
by Scott McCloud, Northampton, MA : Kitchen Sink Press, 1993.

Visual Explanations,
by Edward Tufte

Data Flow 1 & 2
by R. Klanten

Students will be expected to present their work in a professional manner. Quality tools and materials should be considered as an investment in one’s future.

— Dropbox OR GoogleDocs
— notebook for class notes and assignments (bring to every class)
— box of binder clips (medium size)
— tracing paper (pad or roll min.12 inches wide)
— self-healing mat to cut on in class (not too big not too small)
— push pins (always bring to class)
— fine and thick nibbed markers for sketching
— transparent tape (NO glue sticks!)
— white paper tape or masking tape
— steel ruler with cork back (18 inches)
— x-acto knife with #11 blades
— scissors