VISC 520 Studio | Project 2 | Schedule | Resources | Drive
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THU SEP 19
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Inclass:
Assign Project Two: Behavior Change
Homework:
Interview atleast one friend or family member to identify a specific behavior they wish to change and observe an audience or phenomenon that could be better. Complete the Interview sheet and initial user analysis deliverables: Rapid Design Thinking Template and User Persona.
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THU SEP 26
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NO CLASS – Time to interview and do research on an audience or phenomenon.
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TUE OCT 01
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Print and present initial user analysis deliverables: Rapid Design Thinking Template and User Persona to the group.
Post it here: OCT_1_RESEARCH
Creative Hotlist
Homework:
Complete Step 3. Contextual Study with a Journey Map or Experience Map and listing AEIOU/Affordances. Make your map and print for next class.
AEIOU is a way to organize a situation into five core components: Activities, Environment, Interactions, Objects, and Users.
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THU OCT 03
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Individual meetings about research work-to-date.
Homework: Complete Step 4: Generate Ideas/Brainstorming: create a range of ideas for subtle interventions that could influence the desired behavior.
For next class bring in a slide deck of idea sketches with moodboards to further visualize/contextualize ideas. Sketches can be drawn or made digitally, but make sure they are presentable via a pdf on screen.
For those creating interventions that might need a name and simple brand identity then begin sketching what that might look like.
For those that will be providing information or “how to” you will need to collect that information and/or write that copy.
For all of you...you will need to communicate how this thing will exist in the world. What it will look like, feel like, talk like, dress like. Use tools like a moodboard to do that.
Use your maps, persona(s) and design thinking visualizations to help set up your ideas.
Post your slide decks here: PROJECT_2_BEHAVIOR_CHANGE
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TUE OCT 08
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NO CLASS – Jeremy is at a conference
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THU OCT 10
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Present idea sketches and moodboards to the group!
Homework:
Complete Step 5: Develop Concepts. Identify a 2-3 promising ideas and design into more detailed concepts. User Journey: Using your existing journey map...map out the user journey to understand how and when the Shikkake will interact with the user.